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Corporations Turn Environmental Activists Into Allies

Environmental stakeholders have changed from pesky activists to big investors - pension funds, state controllers, institutional investors, and even their investment bankers - and can no longer be brushed aside, according to an article in HBR Green by...

Published 03-23-2008 6:38 PM by Environmental Leader

Filed under: Feature, Major Players, Sustainability, Business-to-Business, Marketing, Business-to-Consumer, Conservation, Water, Strategy & Leadership

Toyota Backs Plant-A-Tree Program On Facebook

Toyota has partnered with the Arbor Day Foundation to create a Facebook application called Tree Planter. Users gift trees to their friends. For every gift sent to a friend, the Arbor Day Foundation plants a tree in one of eleven forests. The cost of sending...

Published 03-20-2008 4:50 PM by Environmental Leader

Filed under: Transportation, Major Players, Automotive, Marketing, Business-to-Consumer, Conservation

Pittsburgh Pirates Launch Green Initiative

The Pittsburgh Pirates have a new green initiative dubbed Let’s Go Bucs. Let’s Go Green. Elements of the plan include a recycling program at PNC Park that will capture the more than 760,000 plastic bottles and aluminum cans that are distributed...

Published 03-11-2008 10:05 PM by Environmental Leader

Filed under: Sustainability, U.S., Business-to-Consumer, Conservation, Recycling, Solar Energy, Contracts & Installations

Can Big Oil and Enviros Work Together to Get What They Want?

Why face-to-face may work better than TV ads In the rush for corporations to catch up with consumer interest in all things green, sometimes marketers forget an important piece of the messaging mix: dialogue. Don’t get me wrong, I’ve been counseling...

Published 02-29-2008 12:50 PM by Environmental Leader

Filed under: Major Players, U.S., Marketing, Conservation, People, Strategy & Leadership, Oil & Gas, Guest Column

PG&E Restores Forests To Offset Emissions

Pacific Gas and Electric is spending about $2 million to help restore two California redwood forests as part of a ratepayer-funded program to offset the utility’s greenhouse gas emissions, The Mercury News reports. The “carbon offsets”...

Published 02-27-2008 12:20 PM by Environmental Leader

Filed under: Major Players, U.S., Conservation, Utilities, Contracts & Installations, Carbon Offsets/RECs

ecoEnvelopes Reusable Envelope Gets USPS Approval

The US Postal Service has approved ecoEnvelopes’ line of reusable envelopes, certifying that the design meets the qualifications for use in the US mail. More than 80 billion reply envelopes are sent through the US mail each year. Every one million...

Published 02-22-2008 1:19 AM by Environmental Leader

Filed under: Business-to-Business, Business-to-Consumer, Conservation, Savings, Products & Planning

Pacific Forest Trust Announces Carbon Offset Deal

Natsource Asset Management bought 60,000 tons of carbon offsets on behalf of its clients from a private forest owner represented by Pacific Forest Trust.The transaction is the first commercial trade of certified emissions reductions under the Forest Protocols...

Published 02-12-2008 1:30 PM by Environmental Leader

Filed under: Emissions, U.S., Conservation, Economics, Carbon Offsets/RECs, Finance & Reporting

Staples Stops Sourcing Paper From APP

Staples has joined retailers like Office Depot in no longer doing business with Asia Pulp & Paper due to environmental concerns, Reuters reports. Environmental groups say APP is involved in illegal logging in Indonesia and China and that the company’s...

Published 02-11-2008 10:02 AM by Environmental Leader

Filed under: Supply Chain, Major Players, Sustainability, Conservation, Asia, Contracts & Installations, Retail & Restaurants

The Battle for IT Standards

At Green Grid’s first Technical Forum, many are calling for a ratings standard that would apply to their data centers, much like the LEED standard for buildings Computerworld reports. Specifically, companies consolidating their data centers want...

Published 02-07-2008 1:38 PM by Environmental Leader

Filed under: Major Players, Business-to-Business, Facilities, U.S., Government, Conservation, Efficiency, Electricity, Industry Events, Policy & Law

JPMorgan Greens HQ

JPMorgan Chase is making its 50-story headquarters at 270 Park Avenue in Manhattan more environmentally-friendly, Reuters reports, and it’s doing it ten stories at a time, starting at the top with rooftop vegetation. Also on the roof, drains will...

Published 02-04-2008 11:10 AM by Environmental Leader

Filed under: Major Players, Business-to-Business, Facilities, U.S., Conservation, Efficiency, Electricity, Construction, Refitting, Water, Contracts & Installations

Dolby, Kodak, Sundance and Kerasotes Helping to Green the Film Biz

In ways great and small, the film industry is greening up the business, according to this Film Journal article. Sundance, famous for its festival, has a theater in Madison, WI, and one soon to open in San Francisco. Both incorporate environmental policies...

Published 02-04-2008 10:57 AM by Environmental Leader

Filed under: Europe, Major Players, Facilities, U.S., Business-to-Consumer, Business Services, Conservation, Construction, Consumption, New Technology, Products & Planning

IBM Launches New Center For Water Management in the Netherlands

IBM will establish a Global Center of Excellence for Water Management in Amsterdam. IBM says that the center will help IBM’s public sector clients develop prediction and protection systems for low-lying coastal areas and river deltas and will play...

Published 02-04-2008 10:14 AM by Environmental Leader

Filed under: Europe, Major Players, Global, Business-to-Business, Facilities, Government, Conservation, New Technology, Water, Contracts & Installations

GreenPrint Covered On CNN

Last month, CNN’s Miles O’Brien did a report on GreenPrint, a computer program that is marketed as a way to save paper.

Published 02-03-2008 2:38 PM by Environmental Leader

Filed under: Business Services, Conservation, Efficiency, Hi-Tech, Products & Planning, Today's Green Video

Wal-Mart Rolls Out Packaging Scorecard

Wal-Mart’s packaging scorecard, that rates suppliers on their sustainability, has gone live. The idea was unveiled at the Clinton Global Initiative in 2006 and put through a trial phase for the past year. Wal-Mart has set the goal of a five percent...

Published 02-01-2008 12:34 PM by Environmental Leader

Filed under: Supply Chain, Feature, Major Players, Sustainability, Business-to-Business, U.S., Business-to-Consumer, Business Services, Conservation, Manufacturing, Industrial Goods, Consumption, Recycling, Products & Planning, Retail & Restaurants

Honeywell Expands Energy-Efficiency Program for Motels

Honeywell has been awarded a $4.5 million contract extension for its energy-efficiency program Cool Control Plus, currently in use in over 150 small hotels and motels throughout northern and central California. The program, launched in 2006, met its conservation...

Published 02-01-2008 11:58 AM by Environmental Leader

Filed under: Major Players, Business-to-Business, U.S., Conservation, Efficiency, Electricity, Refitting, Savings, Contracts & Installations, Products & Planning

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