Area51 Developer and Customer Community Area

HP Launches Carbon Offset Giveaway Promo

HP is testing a carbon-offset giveaway promotion in Australia that gives HP LaserJet printer buyers a carbon offset certificate for purchases made by April 30, Australian IT reports. The carbon offset value is supposed to cover the carbon emissions produced...

Published 02-14-2008 4:45 PM by Environmental Leader

Filed under: Major Players, Marketing, Business-to-Consumer, Manufacturing, Hi-Tech, Australia, Carbon Offsets/RECs, Retail & Restaurants

Australia Releases Green Marketing Guidelines

The Australian Competition and Consumer Commission has released green guidelines for marketers, The Age reports. guidelines to combat businesses wrongly claiming their products or operations are “environmentally friendly”, or “green”...

Published 02-12-2008 12:47 PM by Environmental Leader

Filed under: Marketing, Australia, Policy & Law

Jetstar Says Voluntary Carbon Offsets Big Success

Jetstar says that 10 percent of people using its website have opted-in to its voluntary carbon offset program during its first week of operation, The Australian reports. The airline expected about a five percent response. Last month.../p>

Published 10-05-2007 9:18 AM by Environmental Leader: Green Business and Corporate Sustainability News

Filed under: Transportation, Emissions, Products & Planning, Feature, credits, Marketing, Business-to-Consumer, Travel, Australia

Saab Accused Of Greenwashing

Australia's NSW Greens have complained to the Australian Competition and Consumer Commission, accusing Saab of making deceptive claims about its cars' greenhouse gas emissions...

Published 08-01-2007 1:35 PM by Environmental Leader: Green Business and Corporate Sustainability News

Filed under: Emissions, Feature, credits, Funding & Incentives, Automotive, Marketing, Business-to-Consumer, Australia

Coke, Yahoo Steal Thunder From Live Earth’s Sponsors

Coca-Cola, Pepsi, Yahoo, and MSN have the highest awareness of any brands in connection with the upcoming Live Earth concerts, according to new research from Lightspeed Research and the Ethical Reputation Index. That's great for Coke and Yahoo, which...

Published 06-28-2007 2:18 PM by Environmental Leader

Filed under: Retail & Restaurants, Europe, Feature, Major Players, Climate, U.S., Marketing, Business-to-Consumer, Australia

BP Loses Trademark Case Over Color Green

The High Court of Australia has dismissed a bid by BP to have the green Pantone colour 348C used in its logo registered as its trademark, PR Watch reports. BP has registered the color green in over 20 countries. Justice William Gummow said (transcript...

Published 06-21-2007 12:33 PM by Environmental Leader

Filed under: Feature, Major Players, Marketing, Fossil Fuels, Policy & Law, Australia

Browse by Tags

Syndication

Recent Posts

Tags

Archives