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RAN Ambushes ADM’s Woertz

At WSJ’s ECO:nomics conference, the Rainforest Action Network ambushed Patricia Woertz, chairman, president and CEO of Archer Daniels Midland over ADM’s use of palm oil from endangered forests in Southeast Asia, and tried to hand her a petition...

Published 03-16-2008 4:52 PM by Environmental Leader

Filed under: Agriculture, Asia, People, Biofuel, Strategy & Leadership, Today's Green Video

CSR Reporting: Rainbows Versus ROI

You’ve heard it all before*. Someone reviews a corporate social responsibility report and complains that there are too many pictures of rainbows and smiling children. There’s not enough hard data. It’s clearly a marketing piece. On the...

Published 03-13-2008 2:35 PM by Environmental Leader

Filed under: Reporting, People, CSR Reports, Finance & Reporting, Guest Column

(Dis)Orders of Magnitude

Human beings are good at numbers, but only within a small range. Most of us can imagine how big “One Hundred” is, and even have pretty good sense of “One Thousand.” But if asked to imagine the number “One Million” ...

Published 03-10-2008 12:58 AM by Environmental Leader

Filed under: Global, Sustainability, Manufacturing, Industrial Goods, People, New Technology, Wind Energy, Solar Energy, Strategy & Leadership, Guest Column, Columnist Dave Douglas

How To Navigate The Environmental Media - Part 1

Part One: All Quiet on the Western Front In January, the world saw the launch of the $15bn dollar “zero-carbon, waste-free, car-free” city in Abu Dhabi, UAE - MASDAR - the largest single investment in clean tech in the world. Top-tier media...

Published 03-05-2008 9:46 AM by Environmental Leader

Filed under: Global, Business-to-Business, Marketing, People, Strategy & Leadership, Guest Column

Can Big Oil and Enviros Work Together to Get What They Want?

Why face-to-face may work better than TV ads In the rush for corporations to catch up with consumer interest in all things green, sometimes marketers forget an important piece of the messaging mix: dialogue. Don’t get me wrong, I’ve been counseling...

Published 02-29-2008 12:50 PM by Environmental Leader

Filed under: Major Players, U.S., Marketing, Conservation, People, Strategy & Leadership, Oil & Gas, Guest Column

5 Energy Efficiency Tips From Michael Dell

Here are five tips from a CIO interview with Michael Dell about energy efficiency: CEOs must be engaged in developing strategies. A top-down energy efficiency strategy works better than a bottom- or middle-up one. Consolidating data centers and virtualization...

Published 02-28-2008 10:52 AM by Environmental Leader

Filed under: Major Players, Facilities, Efficiency, Hi-Tech, People, Research & Technology

ALTOP-Verlag CEO Discusses CSR

Fritz Lietsch, CEO of German publishing firm ALTOP-Verlag, which publishes magazines like FORUM Nachhaltig Wirtschaften, the leading german CSR magazine, and ECO World, a LOHAS shopping Guide, discusses CSR.

Published 02-27-2008 11:47 AM by Environmental Leader

Filed under: Europe, Sustainability, People, Strategy & Leadership, Today's Green Video

GM’s Bob Lutz: Global Warming Is ‘Crock Of ***’

During a closed-door session with reporters, Bob Lutz, General Motors’ vice chairman, said that global warming is a “total crock of ***,” dmagazine.com reports (via BusinessGreen). Then he added: “I’m a skeptic, not a denier.” GM PR executive...

Published 02-22-2008 11:32 AM by Environmental Leader

Filed under: Feature, Major Players, Climate, U.S., Automotive, Marketing, Hybrid Technology, People, Strategy & Leadership

Blair to Advise ZFS on Climate Change

Tony Blair said that he will advise Zurich Financial Services on climate change and political issues, Business Week reports. As part of the agreement, Blair will advise Zurich’s CEO, James J. Schiro, and provide general guidance on developments and trends...

Published 01-30-2008 11:53 AM by Environmental Leader

Filed under: Europe, Major Players, Climate, Financial, People, Strategy & Leadership

Global Inheritance Marketing Green to Gen Y

According to research from Mintel International, companies spend more than $1 billion a year on cause-related marketing, much of it increasingly going to green-related issues. But they need someone to help get their green message out to a younger audience...

Published 01-25-2008 1:33 PM by Environmental Leader

Filed under: Business-to-Business, U.S., Marketing, People, Strategy & Leadership

UK’s Brown Calls For Green World Bank

At the World Economic Forum in Davos, Prime Minister Gordon Brown called for the World Bank to assume an environmental role capable of taking on the global challenges posed by climate change. “I can’t see why we should not move immediately...

Published 01-25-2008 1:30 PM by Environmental Leader

Filed under: Europe, Major Players, Global, Government, Economics, People, Policy & Law

Wal-Mart Chief Pledges to Go Greener

In a speech that promised widespread improvement and reform throughout Wal-Mart and its supply chain, Wal-Mart CEO H. Lee Scott, Jr., pledged to cut the energy used by many of its company’s products 25 percent, reports the New York Times. “We...

Published 01-24-2008 2:24 PM by Environmental Leader

Filed under: Supply Chain, Feature, Major Players, Business-to-Business, U.S., Automotive, Business-to-Consumer, Manufacturing, Efficiency, Clean Energy, Electricity, People, Wind Energy, Strategy & Leadership

Ernst & Young Creates Sustainability Position

Ernst & Young appoints Leisha John, a 24-year veteran of the company, as Americas director of environmental sustainability, a new position it created to focus on developing environmental practices throughout all its Americas offices. Kathy Pawlus...

Published 01-21-2008 1:11 PM by Environmental Leader

Filed under: Major Players, U.S., Financial, Business Services, People, Strategy & Leadership

Mitsubishi CEO Takes On Role Of Chief Sustainability Officer

Mitsubishi has announced that President and CEO, Ryoichi Ueda, has also been appointed as Chief Sustainability Officer for the company’s North American operations. According to the press release, the move signals the rise in importance of environmental...

Published 01-18-2008 1:08 PM by Environmental Leader

Filed under: Major Players, North America, Manufacturing, Industrial Goods, Asia, People, Strategy & Leadership

Green IT Leaders Give 2008 Predictions

InfoWorld has put together a list of predictions from some IT experts who’ve been immersed in sustainable tech this past year and have a keen eye on the future. Here are just a few of the points we found interesting: Tom Clark, chair, SNIA (Storage...

Published 12-20-2007 11:35 AM by Environmental Leader

Filed under: Hi-Tech, People, Strategy & Leadership

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